Study on Micro Enterprise Growth in Manado, Indonesia

Abstract

Micro enterprises conditions both nationally and regionally very large amount of the total MSMEs, but its contribution to GDP is very low compared to the population is very large. The low contribution of micro-enterprises to GDP describes the condition of the existing micro enterprises are not growing, so the need to do a study to determine the aspects related to growth. Under these conditions, this study aims to know the presence of micro-enterprises in Manado. A sample of 158 respondents consisting of 96 cafe, and 62 grocery, data was analyzed with a descriptive analysis of the frequency tables and cross tables. The findings show that characteristics of respondents who pursue the cafe mostly aged 30 to 39 years old and respondents who pursue the grocery mostly aged 40 to 59 years. Both types are mostly occupied by female, mostly senior high school educated. Characteristic microenterprises studied are mostly already in operation 1 to 5 years, using employees from 1 to 3 people. Enterprises growth from the aspect of sales, and from the aspect of assets also largely increased, but the number of employees did not increase. Another findings are the cafe run mostly female respondents increased sales compared to the run of male respondents. Unlike the grocery, enterprises were managed by male respondents largely increased sales. Based on the age of the enterprises, the cafe which has been operating from 1 to 3 years in general have the highest sales increase and thereafter declined; while the grocery which has been operating 3 to 5 years are generally highest sales increased and afterwards decreased. In terms of asset growth, the respondent cafe increased their assets until the age of 10 years after the age was declining. While respondents grocery increased their assets until the age of 5 years after the age was declining.